Case study

Luxury real estate platform with custom CMS

Client

Acacia Properties

Industry

Luxury real estate

Timeline

3 weeks

Year

2025

Live site↗ Visit →
3 weeks
Build time
from brief to live production
100%
CMS managed
team updates listings independently
WhatsApp
Lead routing
direct to agent per listing
The numbers

Actual campaign data — before and after.

Acacia Properties — campaign results
The brief

A Dubai luxury brokerage handling off-plan and resale properties across the UAE needed a full digital platform — not a template, not a drag-and-drop builder. They needed a system that could showcase properties beautifully, let the team manage listings without a developer, and route enquiries directly to agents via WhatsApp.

The approach

We built a custom Next.js platform with a headless CMS for property management. Every listing page is dynamically generated — the team uploads property details, photos, and floor plans through a clean admin interface, and the site updates instantly.

WhatsApp lead routing was integrated at the listing level, so enquiries for specific properties land with the right agent immediately. No lost leads in a generic inbox.

Design direction: dark editorial luxury. Dubai's real estate market is saturated with generic blue-and-white portals. Acacia needed to feel premium before a prospect even reads a word.

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